Total Product Placement Recall: I, Robot
In product placement, brand recall is one of the most important measures of success.What good was a placement if the audience forgets it before ever leaving the theater?
Total Product Placement Recall presents a screen-grab of product placement from a film. Can you guess what the brand is.
This time, I, Robot.

Everyone remembers I, Robot’s Audi. But what about Will’s kicks? Click thumbnail for the answer: