Abram Sauer Online

27. July 2010

Gawker Media Demonstrates How to Wring Every Pageview From a Story

Anything Old Spice related is so hot right now. So how doe you wring every last possible page-view from the phenomenon? Gawker Media, a master of the craft, shows you how. He said, She said!

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23. July 2010

The Media T-Shirt Project T-Shirt Project

Filed under: Tricky, Elsewhere, Ha Ha Ha — admin @ 06:16

Humble suggestion for the Village Voice project.


Make custom t-shirts at CustomInk.com

Earlier: This. 

15. July 2010

Gotcha: Gibson just viral marketing?

Filed under: Tricky, Advertising — admin @ 16:25

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Synopsis of Gibson’s upcoming film, The Beaver:  Walter is a troubled father and husband and CEO of a failing toy company. The Beaver is a puppet that Walter finds and starts wearing everywhere, using it as an avatar through which he carries out all his communication.

See Also The Awl: “Hollywood Release Schedule Now Predicting Future Headlines

Earlier: Evelyn Salt times it perfectly.

14. July 2010

General Mills Counsel Not Impressed with Cuteness

Filed under: Tricky, Branding — admin @ 16:40

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Get yours here.

2. July 2010

This Thing is Like that Thing: Russian Spy Edition

Filed under: Tricky, Awesome, this thing that thing, Advertising — admin @ 07:49

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Left: July 2010 News Cycle: Is this sexy woman, Anna Chapman, a Russian spy?!

Right:  July 2010 News Cycle: Is this sexy woman, “Evelyn Salt,” a Russian spy?!

1. July 2010

Stephen Colbert: Prison Rape Jokes!

Filed under: No No NO, Tricky, Failure, Elsewhere — admin @ 11:34

Sigh. Stephen, if prison rape jokes won Emmy and Peabody awards, we’d be honoring Dane Cook and Carlos Mencia every year. We are not. There is a reason for that.

The Colbert Report Mon - Thurs 11:30pm / 10:30c

24. June 2010

Cord Jefferson: The Millennial’s Jack Handy?

Filed under: Gaaaah!, Tricky, Elsewhere — admin @ 19:16

Here’s The Root’s new politics correspondent (?) Cord Jefferson displaying the kind of journalistic curiosity and nuanced understanding that’s going to land him a 60 Minutes gig (and not just because, like Lara Logan,  he’s a “stone cold fox”).

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Here’s Tom Cruise Doing His Own Stunts

Filed under: Gaaaah!, Tricky, Failure, Advertising — admin @ 11:07

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Knight and Day, a Tom Cruise movie is opening this week; it must be time to talk about how Crusie does his own stunts:

It’s something that’s challenging to do, fun for me and so I enjoyed doing that,” Tom said of amazing stuntwork.

Tom revealed that he gets such a buzz out of doing his own stunts….

Tom Cruise has revealed his wife Katie Holmes is fine with his death-defying stunts in films…

“...he fearlessly performs many of his own stunts…

Below, a set photo of Tom performing his own stunts (with Cameron) for Knight and Day.

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8. June 2010

Dr. Drew will See You Now

Filed under: Tricky, Great! Now I have a Gawker Tag, Awesome, Elsewhere — admin @ 16:11

If you submit to this icing business, you are a fucking sheep. You lack the ability to think and judge for yourself, which probably means you also like the Dallas Cowboys.

3. June 2010

Hundreds of Thousands of Page-Views and Counting

Filed under: Tricky, Great! Now I have a Gawker Tag — admin @ 21:58

Matt Cherette, still fair-using the shit out of The Daily Show for Gawker.

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